Finding 01
Traditional ad testing is broken.
Most creators and brands are optimizing in the dark. Here's why current approaches fail.
Too Slow
Focus groups and surveys take weeks. By the time you get results, the moment has passed and your ad spend is already wasted.
Small, Biased Samples
A dozen people in a room don't represent your audience. Self-reported opinions are unreliable predictors of actual behavior.
Surface-Level Metrics
Views and click-through rates tell you what happened, not why. You're left guessing which creative elements drove the result.
No Neuroscience Insight
Purchase decisions happen in the subconscious brain. Without understanding attention, emotion, and memory encoding, you're flying blind.
Traditional Testing vs Wreltik
| Capability | Traditional Testing | Wreltik |
|---|---|---|
| Speed | Days to weeks | Under 5 minutes |
| Sample Size | 12–50 people | AI-powered at scale |
| Neuroscience Basis | Self-reported opinion | Cognitive model |
| Cost per Test | $2,000–$15,000 | From free |
| Actionable Insights | Basic summary | Frame-by-frame detail |
See Wreltik in action
Upload a video and see how our AI predicts audience response across all 6 cognitive dimensions — before you spend a dollar on media.
Finding 02
From upload to insights in minutes.
Four simple steps to get neuroscience-grounded predictions for your content.
Upload Your Content
Upload any video (.mp4) or image (.jpg, .png). Your content is processed securely on our servers.
AI Processes 6 Dimensions
Our neuroscience-grounded model analyzes Visual Engagement, Emotional Arousal, Reward Valuation, Attention Capture, Memory Potential, and Cognitive Load across 74 brain regions.
Get Your Results
Receive detailed scores for each dimension, ranked brain region predictions, and clear explanations of what each score means for your creative.
Refine & Re-Test
Apply the insights to your creative, re-upload, and see how your dimension scores improve. Track changes over time with prediction history.
Finding 03
The 6 dimensions of ad performance.
Every video is analyzed across six scientifically-grounded cognitive dimensions. No guesswork — just actionable neuroscience.
Visual Engagement
Measures how effectively your visuals capture and sustain attention. Identifies which scenes, colors, and compositions keep viewers locked in — and which cause them to scroll past.
Emotional Arousal
Predicts the intensity and valence of emotional response to your content. Maps where tension builds, where it drops, and whether the emotional arc drives action.
Reward Valuation
Quantifies how rewarding or valuable viewers perceive your content to be. Higher reward valuation correlates directly with purchase intent and brand affinity.
Attention Capture
Measures the speed and strength of initial attention capture within the first 3 seconds — the critical window where most viewers decide to keep watching or scroll away.
Memory Potential
Predicts how likely viewers are to encode your brand and message into long-term memory. High memory potential means your ad keeps working long after it's been seen.
Cognitive Load
Measures how much mental effort your content demands. Too high, and viewers disengage. Too low, and they're bored. The sweet spot keeps them processing effortlessly.
Built for creators and researchers alike.
Whether you're a solo content creator or a research team, Wreltik gives you neuroscience-grounded insights.
Content Creators
TikTokers, YouTubers, Instagram creators, and short-form video makers who want to understand what hooks their audience and drives engagement.
- Test thumbnails and video clips before publishing
- Understand which scenes drive highest predicted engagement
- Get 6 dimension scores with clear explanations
- See top and bottom brain regions for each upload
- Affordable pay-as-you-go option starting at $5
Companies, Brands & Researchers
Marketing teams, creative agencies, and neuromarketing researchers investing in video ads who need data-driven creative insights.
- Pre-test ads with neuroscience-grounded predictions
- Get scores across all 6 cognitive dimensions
- 74 brain region analysis for detailed insights
- Prediction history to track improvements over time
- Secure, authenticated access with email verification
Everything you need to optimize your content.
A complete toolkit for understanding and improving how your audience responds to your videos and images.
Intuitive Dashboard
All your analyses and results in one clean, easy-to-navigate dashboard. Upload videos or images and get results in minutes.
6 Dimension Scores
Get detailed scores for Visual Engagement, Emotional Arousal, Reward Valuation, Attention Capture, Memory Potential, and Cognitive Load — with clear explanations for each.
74 Brain Region Analysis
See which specific brain regions are predicted to respond to your content, ranked from highest to lowest activation, with top and bottom regions highlighted.
Actionable Insights
Each dimension comes with detailed descriptions of what the scores mean for your creative. Understand where your content excels and where it can improve.
Privacy & Security First
Supabase Auth secures your account. Your content is handled server-side. We never use your uploads to train our models.
Prediction History
Every analysis is saved to your history. Review past results, track your content's performance over time, and compare scores across uploads.
Finding 04
Why Wreltik?
There are plenty of analytics tools. Wreltik is different — here's why creators and researchers choose us.
Neuroscience, Not Guesswork
Our models are grounded in the Destrieux brain atlas — 74 cortical regions mapped to established cognitive functions. This is neuromarketing backed by neuroanatomy, not sentiment analysis with a new label.
Results in Minutes
Upload a video or image and get your full 6-dimension report with 74 brain region predictions. Async processing keeps you moving — no waiting for focus groups or survey responses.
Built for Real Content
Purpose-built for the formats you actually use: short-form video (.mp4) and images (.jpg, .png). Our VideoMAE-based model processes sampled clips efficiently and accurately.
Privacy You Can Trust
Supabase Auth secures every account. Content is processed server-side. We do not use your uploads for model training. Email verification and session security come standard.
Track Improvement Over Time
Every prediction is saved to your history. Re-analyze after creative changes and see how your dimension scores shift — quantifiable feedback without the guesswork.
Simple, transparent pricing.
Pay for what you need. All plans include full access to all 6 cognitive dimensions.
Quick Top-up
Perfect for trying Wreltik or occasional use. 3 credits that never expire.
- 3 analysis credits
- All 6 cognitive dimensions
- 74 brain region predictions
- Video (.mp4) and image (.jpg, .png)
- Prediction history
- Async job processing
- Monthly credits
- Priority processing
Starter
For creators getting started with regular analysis. 15 credits per month.
- 15 analysis credits per month
- All 6 cognitive dimensions
- 74 brain region predictions
- Video (.mp4) and image (.jpg, .png)
- Prediction history
- Async job processing
- Priority processing
- Monthly credits
Pro
For serious creators and researchers who need regular analysis. 50 credits per month.
- 50 analysis credits per month
- All 6 cognitive dimensions
- 74 brain region predictions
- Video (.mp4) and image (.jpg, .png)
- Prediction history
- Async job processing
- Priority processing
- Email verification & security
Business
For brands and agencies running video at scale. 120 credits per month.
- 120 analysis credits per month
- All 6 cognitive dimensions
- 74 brain region predictions
- Video (.mp4) and image (.jpg, .png)
- Prediction history
- Async job processing + priority queue
- Priority support
- Admin panel & user management
Ready to stop guessing?
Upload your first video and get a full 6-dimension neuroscience analysis in under 5 minutes. Free to start, no credit card required.