Knowledge Base/Using Wreltik

Using Wreltik

Guides for getting the most out of Wreltik — workflows, interpretation, and best practices.

Workflow

Batch Testing Ads with Wreltik: Workflows at Scale

Testing 20+ ad variants needs a systematic workflow. How to batch test efficiently with Wreltik and extract patterns from the results.

Jun 23, 2026
Troubleshooting

Common Mistakes Interpreting Wreltik Results

Five ways people misinterpret their Wreltik scores, and how to avoid reading the data in a way that leads you to the wrong creative decision.

Jun 23, 2026
Workflow

How to Combine Wreltik and A/B Testing

Wreltik and A/B testing answer different questions at different speeds. How to combine them into one workflow that's faster than either alone.

Jun 23, 2026
Optimization

How to Optimize Your Video Using Wreltik Scores

Wreltik gives dimensional scores, but how do you use them to improve the edit? A practical guide to turning scores into specific editing decisions.

Jun 23, 2026
Reporting

Interpreting Wreltik Reports for Stakeholders

How to translate Wreltik scores into the language that CEOs, CFOs, and product teams understand, without oversimplifying or overclaiming.

Jun 23, 2026
Getting Started

Understanding Wreltik's Six Cognitive Dimensions

Each of Wreltik's six dimensions maps to a specific neural system. Understanding what each predicts, and what it doesn't, helps you read scores accurately.

Jun 23, 2026
Workflow

Using Wreltik for Competitive Analysis

Testing competitor ads with Wreltik can reveal what works in your category. Turn competitive analysis into actionable learnings, not just observations.

Jun 23, 2026
Workflow

Wreltik for Social Media Managers

Social media managers produce more video than anyone. How to integrate Wreltik testing without slowing down your content calendar.

Jun 23, 2026
Workflow

Wreltik for Video Types: Ads, Reels, Demos, More

Wreltik works across video formats, but what you look for changes by format. How to evaluate ads, Reels, product demos, and brand films differently.

Jun 23, 2026
Workflow

A Practical Testing Workflow with Wreltik

How to integrate Wreltik into a real creative testing workflow, from first rough cut to final version, with concrete steps and expected timeframes.

Jun 22, 2026
Getting Started

Interpreting Wreltik Scores: What Good Looks Like

Wreltik gives you scores across six cognitive dimensions. Here's what those numbers mean, what ranges to expect, and how to read them in context.

Jun 22, 2026