Knowledge Base/Using Wreltik

Using Wreltik

Guides for getting the most out of Wreltik — workflows, interpretation, and best practices.

Workflow

Batch Testing Multiple Ads with Wreltik: Workflows for Creatives at Scale

When you need to test 20+ ad variants, your workflow needs to be systematic. How to batch-test efficiently with Wreltik and extract patterns from the results.

Jun 23, 2026
Troubleshooting

Common Mistakes When Interpreting Wreltik Results

Five ways people misinterpret their Wreltik scores — and how to avoid reading the data in a way that leads you to the wrong creative decision.

Jun 23, 2026
Optimization

How to Optimize Your Video Using Wreltik Scores: A Frame-by-Frame Guide

Wreltik gives you dimensional scores, but how do you actually use them to improve the edit? A practical guide to translating scores into specific editing decisions.

Jun 23, 2026
Workflow

How to Use Wreltik and A/B Testing Together for Faster Creative Optimization

Wreltik and A/B testing answer different questions at different speeds. How to combine them into a single optimization workflow that's faster than either alone.

Jun 23, 2026
Reporting

Interpreting Wreltik Reports for Stakeholders Who Aren't Marketers

How to translate Wreltik scores into the language that CEOs, CFOs, and product teams understand — without oversimplifying or overclaiming.

Jun 23, 2026
Getting Started

Understanding Wreltik's Six Cognitive Dimensions: A Deeper Guide

Each of Wreltik's six dimensions maps to a specific neural system. Understanding what each measures — and what it doesn't — helps you read scores accurately.

Jun 23, 2026
Workflow

Using Wreltik for Competitive Analysis: What You Can Learn from Competitor Ads

Testing competitor ads through Wreltik reveals patterns in what's working in your category. How to do competitive analysis that produces actionable insights, not just observations.

Jun 23, 2026
Workflow

Using Wreltik for Different Video Types: Ads, Reels, Demos, and More

Wreltik works across video formats, but what you look for changes by format. How to evaluate ads, organic Reels, product demos, and brand films differently.

Jun 23, 2026
Workflow

Wreltik for Social Media Managers: Integrating Testing into Your Content Workflow

Social media managers produce more video than anyone. How to integrate Wreltik testing without slowing down your content calendar.

Jun 23, 2026
Workflow

A Practical Testing Workflow with Wreltik

How to integrate Wreltik into a real creative testing workflow — from first rough cut to final version, with concrete steps and expected timeframes.

Jun 22, 2026
Getting Started

Interpreting Wreltik Scores: What 'Good' Looks Like Across Dimensions

Wreltik gives you scores across six cognitive dimensions. Here's what those numbers mean, what ranges to expect, and how to read them in context.

Jun 22, 2026